AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps in France Q3 2022: Performance Overview
Explore the performance trends of the top 5 beauty retail apps in France during Q3 2022, including weekly downloads and active user metrics.
In the third quarter of 2022, the top 5 beauty retail apps in France demonstrated varying levels of performance on a unified platform. Here’s a closer look at the weekly downloads and active user trends for these apps.
SEPHORA - Maquillage, Parfum saw a steady increase in downloads from late June to September. Starting at approximately 13.1K weekly downloads, the app experienced a dip to around 9.8K in early July, then gradually increased to peak at about 13.4K by the end of September. The active user base showed minor fluctuations but remained relatively stable, hovering around 95K throughout the quarter.
Nocibé had a varied download trend, beginning with around 6.4K downloads at the end of June and seeing a rise to about 11.9K by the end of September. The active users also increased from approximately 17.7K to 22.6K over the same period, showing a healthy growth in user engagement.
Beauteprivee - Ventes privées experienced a significant rise in downloads from around 4.7K in late June to about 6.8K by the end of September. The app's active user count remained strong, with minor dips but maintaining a range between 85K to 98K throughout the quarter.
Marionnaud – Beauté & Soins had a more modest download performance, starting at approximately 2.2K downloads and increasing to about 3.4K by the end of September. Active user data for this app was not available.
BEAUTY BAY showed a relatively stable download trend, beginning at around 2.2K and ending at approximately 1.8K downloads by the end of September. The active users for this app varied slightly but generally stayed within the range of 15.6K to 17.9K during the quarter.
These insights are based on data from Sensor Tower, providing an overview of the performance of the top beauty retail apps in France. For more detailed analytics and insights, visit Sensor Tower.